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Showing posts with label executive. Show all posts
Showing posts with label executive. Show all posts

Friday 4 June 2021

Why executives should always listen to unreasonable activists

Andrew Edgecliffe-Johnson in The FT

When Christabel Pankhurst argued the case for women’s suffrage to members of the London Stock Exchange in 1909, the Financial Times reported that her address excited “a few remonstrative ‘Oh, ohs!’ [but] was punctuated throughout by genuine applause, as well as a good deal of merriment at her humorous sallies”. 

After three years of failing to convert such applause into voting rights, however, the movement led by Pankhurst and her mother Emmeline adopted less amusing tactics, and the business pages’ view of it darkened. Arson attacks on post boxes in the City of London in 1912 left the FT fulminating about the need for “drastic measures . . . to protect the community as a whole from the mischievous intentions of a small and insubordinate section”. 

Why dredge this history up now? Because today’s business leaders are being confronted by a new generation of agitators whose aims they consider unrealistic, whose methods they consider unreasonable but whose message will probably prove worth heeding in the long run.  

This year’s annual meeting season has seen protests over executive pay at companies from AstraZeneca to GE. Nuns have harangued Amazon over its facial recognition technology and taken on Boeing over its lobbying. Diversity advocates have castigated boards for moving too slowly to achieve racial and — a century after the suffragettes — gender equality.  

No subject has attracted more militancy of late, however, than companies’ contributions to climate change. And no clash has defined this shareholder spring more clearly than the revolt at ExxonMobil, in which Engine No 1, an activist investor with a minute stake and an aversion to fossil fuels, fought its way on to the $250bn oil major’s board.  

“This is like the shot heard around the world,” says Robert Eccles, a Saïd Business School professor. Other companies and investors are realising that “if this little hedge fund can do this to ExxonMobil then, oh, things are different”.  

Shareholders’ views of Big Oil were already shifting faster than Exxon had changed its business model, Eccles notes, but like Pankhurst’s troublemakers: “You needed the spark: they blew up the mailbox.”  

Before Engine No 1, there was the civil disobedience of Extinction Rebellion, which has dumped fake coal outside Lloyd’s of London and blockaded News Corp printing sites in the past year. Environmental campaigners had targeted the offices of JPMorgan Chase in New York and BlackRock in Paris. And Greta Thunberg had shown up at the World Economic Forum last year and rubbished Davos-goers’ tree-planting incrementalism.  

Such zealous tactics seem guaranteed to generate more irritation than applause. As Eccles puts it, “here are people who . . . don’t hold any of the cards. Unless you’re breaking the rules or using the rules really aggressively, as Engine No 1 did, you can’t get attention.” 

That makes them easy to dismiss. People on both extremes of the fossil fuels debate “are a little nuts”, Warren Buffett told Berkshire Hathaway’s annual meeting last month.  

Maybe, but from street style to fashions on Wall Street, new ideas tend to start on the fringes. The examples of the Pankhursts and successive campaigners for causes ranging from civil rights to gay rights suggest that the most powerful ideas become mainstream in the end.  

That rarely happens overnight: it took until 1928 for British women to gain electoral equality with men. But today’s irritants can serve as harbingers of tomorrow’s consensus.  

That should make them valuable to any company wanting to understand the risks and opportunities in the years ahead. Every CEO knows that society’s expectations of business are constantly changing, but few have worked out that their harshest critics might help them position themselves for those shifts. 

Society’s expectations still matter most to boards when expressed through their shareholders’ votes, and the continued growth of socially conscious investing suggests that the agendas of provocateurs and portfolio managers are converging.  

This week, for example, a UBS survey of rich investors found 90 per cent of them claimed that the pandemic had made them more determined to align their investments with their values.  

That report again underscored how younger capitalists are driving this process: almost 80 per cent of investors under 50 said Covid-19 had made them want to make a bigger difference in the world, compared with just half of the over-50s. It is worth executives asking themselves which of those demographics they are spending more time with.  

Exxon’s unreasonable activists showed it that the world had changed and it had not. The question for other companies is whether they can learn such lessons less painfully.  

Does this mean that boards should bend to every crank who berates them at an annual meeting? No, but companies should avoid dismissing every critic as a crank, and study the agitators for early warning signs of what may become groundswells.  

Executives love to talk about innovation and “first-mover advantage”. If they are serious, they should spend more time thinking about where today’s fringes suggest tomorrow’s mainstream will be. Sometimes a small and insubordinate section points the way for the community as a whole. 

Tuesday 27 December 2016

What is Strategic Thinking

Ron Carucci in Harvard Business Review


It’s a common complaint among top executives: “I’m spending all my time managing trivial and tactical problems, and I don’t have time to get to the big-picture stuff.” And yet when I ask my executive clients, “If I cleared your calendar for an entire day to free you up to be ‘more strategic,’ what would you actually do?” most have no idea. I often get a shrug and a blank stare in response. Some people assume that thinking strategically is a function of thinking up “big thoughts” or reading scholarly research on business trends. Others assume that watching TED talks or lectures by futurists will help them think more strategically.

How can we implement strategic thinking if we’re not even sure what it looks like?

In our 10-year longitudinal study of over 2,700 newly appointed executives, 67% of them said they struggled with letting go of work from previous roles. More than half (58%) said they were expected to know details about work and projects they believed were beneath their level, and more than half also felt they were involved in decisions that those below them should be making. This suggests that the problem of too little strategic leadership may be as much a function of doing as of thinking.

Rich Horwath, CEO of the Strategic Thinking Institute, found in his research that 44% of managers spent most of their time firefighting in cultures that rewarded reactivity and discouraged thoughtfulness. Nearly all leaders (96%) claimed they lacked time for strategic thinking, again, because they were too busy putting out fires. Both issues appear to be symptoms masking a fundamental issue. In my experience helping executives succeed at the top of companies, the best content for great strategic thinking comes right from one’s own job.

Here are three practical ways I’ve helped executives shift their roles to assume the appropriate strategic focus required by their jobs.

Identify the strategic requirements of your job. One chief operating officer I worked with was appointed to her newly created role with the expressed purpose of integrating two supply chain organizations resulting from an acquisition. Having risen through the supply chain ranks, she spent most of her time reacting to operational missteps and customer complaints. Her adept problem-solving skill had trained the organization to look to her for quick decisions to resolve issues. I asked her, “What’s the most important thing your CEO and board want you to accomplish in this role?” She answered readily, “To take out duplicate costs from redundant work and to get the organization on one technology platform to manage our supply chain.” Her succinct clarity surprised even her, though she quickly realized how little she was engaged in activities that would reach that outcome. We broke the mandate into four focus areas for her organization, realigned her team to include leaders from both organizations, and ensured all meetings and decisions she was involved in directly connected to her mandate.
 



Unfortunately, for many executives, the connection between their role and the strategic contribution they should make is not so obvious. As quoted in Horwath’s study, Harvard Business School professor David Collis says, “It’s a dirty little secret: Most executives cannot articulate the objective, scope, and advantage of their business in a simple statement. If they can’t, neither can anyone else.” He also cites Roger Martin’s research, which found that 43% of managers cannot state their own strategy. Executives with less clarity must work harder to etch out the line of sight between their role and its impact on the organization’s direction. In some cases, shedding the collection of bad habits that have consumed how they embody their role will be their greatest challenge to embodying strategic thinking.

Uncover patterns to focus resource investments. Once a clear line of sight is drawn to a leader’s strategic contribution, resources must be aligned to focus on that contribution. For many new executives, the large pile of resources they now get to direct has far greater consequence than anything they’ve allocated before. Aligning budgets and bodies around a unified direction is much harder when there’s more of them, especially when reactionary decision making has become the norm. Too often, immediate crises cause executives to whiplash people and money.

This is a common symptom of missing insights. Without a sound fact and insight base on which to prioritize resources, squeaky wheels get all the grease. Great strategic executives know how to use data to generate new insights about how they and their industries make money. Examining patterns of performance over time — financial, operational, customer, and competitive data — will reveal critical foresight about future opportunities and risks.

For some, the word insight may conjure up notions of breakthrough ideas or “aha moments.” But studying basic patterns within available data gives simple insights that pinpoint what truly sets a company apart. In the case of the supply chain executive above, rather than a blanket cost reduction, she uncovered patterns within her data that identified and protected the most competitive work of her organization: getting products to customers on time and accurately. She isolated those activities from work that added little value or was redundant, which is where she focused her cost-cutting efforts. She was able to dramatically reduce costs while improving the customer’s experience.

Such focus helps leaders allocate money and people with confidence. They know they are working on the right things without reacting to impulsive ideas or distracting minutia.


Invite dissent to build others’ commitment. Strategic insight is as much a social capability as it is an intellectual one. No executive’s strategic brilliance will ever be acted upon alone. An executive needs those she leads to translate strategic insights into choices that drive results. For people to commit to carrying out an executive’s strategic thinking, they have to both understand and believe in it.

That’s far more difficult than it sounds. One study found that only 14% of people understood their company’s strategy and only 24% felt the strategy was linked to their individual accountabilities. Most executives mistakenly assume that repeated explanations through dense PowerPoint presentations are what increases understanding and ownership of strategy.

To the contrary, people’s depth of commitment increases when they, not their leader, are talking. One executive I work with habitually takes his strategic insights to his team and intentionally asks for dueling fact bases to both support and refute his thinking. As the debate unfolds, flawed assumptions are surfaced and replaced with shared understanding, ideas are refined, and ownership for success spreads.

Sound strategic thinking doesn’t have to remain an abstract mystery only a few are able to realize. Despite the common complaint, it’s not the result of making time for it. Executives must extract themselves from day-to-day problems and do the work that aligns their job with the company’s strategy. They need to be armed with insights that predict where best to focus resources. And they need to build a coalition of support by inviting those who must execute to disagree with and improve their strategic thinking. Taking these three practical steps will raise the altitude of executives to the appropriate strategic work of the future, freeing those they lead to direct the operational activities of today.

Friday 6 September 2013

Those guilty of malpractice or wasting public money must not escape punishment.

From the BBC to RBS, we have to find a way to stop this injustice

Those guilty of malpractice or wasting public money must not escape punishment, even if criminality can't be proved
Disgraced financier Bernie Madoff
'Occasionally businessmen are punished – think Bernie Madoff – but his case is totemic because it is so rare.' Photograph: Mario Tama/Getty Images
What do the following recent news stories have in common? IT failings over the introduction of new welfare payments; the never-ending saga of BBC executives paying each other silly money; defence procurements coming in billions of pounds over budget; the recklessness of the bankers? Throw in dozens of other cases from the private and public sectors and there emerges a clear pattern: of decisions taken by individuals or groups that constitute failure or dereliction of duty but which go unpunished.
The word "punishment" is enticingly loaded. In international relations it is in vogue. Should Bashar al-Assad be punished if it is clear his government used chemical weapons? From the former Yugoslavia to Rwanda, attempts are made to punish world leaders and their henchmen. Occasionally, businessmen are punished too – think Bernie Madoff and his Ponzi schemes. He received 150 years in jail. But his case is totemic because it is so rare.
Where there is incontrovertible evidence of fraud, courts usually convict. The individual has a criminal record. It is hard, although not impossible, for that person's career and reputation to recover. Justice is done.
But far more difficult are the many cases in which senior public figures are culpable in decisions that have led to huge financial loss, in some cases ruining peoples' lives, but criminality cannot be proven. The bar for a trial is necessarily set high and can be insurmountable.
So what possible punishments are left? Summary dismissal is used against a shopfloor worker for nicking a few products from the assembly line, or a middle manager for sexual harassment. The weapon is almost never deployed against top executives. Part of the reason is financial – companies would rather pay them off than endure the publicity of a tribunal. The more pernicious reason is cultural: as a member of the board or senior executive you never know when you might bump into that person. Why leave yourself susceptible to a quiet act of revenge in the future when you don't have to?
It is only when the public bays for blood that extra measures are taken. The story of plain Fred Goodwin is brilliantly told in Iain Martin's new book, Making it Happen: Fred Goodwin, RBS and the Men Who Blew Up the British Economy. Aggressive, obsessed by the baubles of wealth, Fred the Shred is so determined for RBS to take over the banking world that he omits to find out what his wheeler-dealer teams are up to. At least as culpable are the board members who are quite happy to take the money for their non-exec non-labours and forget to ask questions.
Goodwin – friend of the royal family, prime ministers, chancellors and the Scottish political class – is stripped of his knighthood. He retains an enormous pension and is to be found polishing his vintage cars, the pantomime villain. It makes us feel better and the corporate and political worlds can "move on".
But the odd case of ritual humiliation is no substitute for better governance. That will not improve until proper systems of accountability for failure are introduced. In the private sector, when shareholders incur losses, it is up to them to complain – but almost invariably they don't, as institutional investors account for most holdings. Why would they want to rock the boat?
When public money is spent, the case for action is even clearer. It beggars belief that during the bank bailouts of 2007 to 2008, ministers did not – even as they took urgent decisions – do more to punish those whose hubristic decisions led to the crisis.
At the BBC, although the money lost has been tiny in comparison to the banks, the sense of injustice at the largesse shown by management towards its own is felt just as strongly. A few dozen people paid each other ridiculous sums as they moved from one job to another or began to enjoy lucrative early retirement. They did so believing (correctly) that they would get away with it, and convinced themselves they deserved it.
After inquiries by a Tory MP, the Crown Prosecution Service probed whether crimes had been committed and concluded that they hadn't. To prove criminal intent, if there had been, would have been too hard. To prove malpractice might have been easier, but there is no effective mechanism.
We need to devise a process whereby serious action can be taken against egregious acts of back-scratching, waste and lack of rigour in governance. It is surely a win-win for any political party with the courage and tenacity to introduce such a system. Some models already exist. Professional bodies for doctors, lawyers and accountants serve this purpose. Are they robust enough? A new public body could be created, perhaps including representatives of the CBI and TUC. Or if that's too cumbersome, maybe the Commons public accounts committee – which is good at haranguing and exposing but has little powers besides – could play a part.
Transparency is key. Legislation must be introduced to override confidentiality and data protection clauses in specific cases under investigation. Checks and balances would be needed to protect those who feel wrongfully accused. Those found to have played fast and loose with others' money could be put on a blacklist of public appointments for a specified number of years. There may be other ways too; but this is a debate which needs to be started.
Responsible executives, non-executives and civil servants have nothing to fear in exposing and punishing the bad apples. Bringing out the stocks serves little purpose. But, in order to begin the herculean task of improving confidence in public life, we need far smarter forms of redress.